Scents may sway your sense of beauty - Local news, weather, sports Savannah | WSAV On Your Side

Scents may sway your sense of beauty

Updated: Jun 03, 2014 02:27 PM
© iStockphoto.com / Dunca Daniel © iStockphoto.com / Dunca Daniel
  • HealthMore>>

  • Diet changes can alter gut bacteria

    Diet changes can alter gut bacteria

    Dietary changes can dramatically alter the balance of bacteria in the gut on a daily basis, according to a new study.
    Dietary changes can dramatically alter the balance of bacteria in the gut on a daily basis, according to a new study.
  • Too few teens receive HPV shot

    Too few teens receive HPV shot

    An "unacceptably low" number of girls and boys are getting the human papillomavirus (HPV) vaccine, which protects against cervical, anal and other cancers, U.S. health officials said Thursday.
    An "unacceptably low" number of girls and boys are getting the human papillomavirus (HPV) vaccine, which protects against cervical, anal and other cancers, U.S. health officials said Thursday.
  • Teenage boys want intimacy, not just sex

    Teenage boys want intimacy, not just sex

    The stereotype of the sex-crazed teenage boy may be dead wrong, according to a small study that asked boys what they really want from romantic relationships.
    The stereotype of the sex-crazed teenage boy may be dead wrong, according to a small study that asked boys what they really want from romantic relationships.

(HealthDay News) -- Women may be seen as more attractive if they use scented products or perfumes, a small new study suggests.

"Odor pleasantness and facial attractiveness integrate into one joint emotional evaluation," study author Janina Seubert, a cognitive neuroscientist and former postdoctoral fellow at Monell Chemical Senses Center in Philadelphia, said in a Monell news release. "This may indicate a common site of neural processing in the brain."

The study, published online recently in PLOS ONE, involved 18 young adults. Of these, two-thirds were female. The participants were shown photographs of eight women and asked to rate their attractiveness. They were also asked to determine the ages of the women in the photos.

As the participants viewed the photographs, one of five different smells was released. The odors, which included a blend of fish oil and rose oil, ranged from unpleasant to pleasant. The participants were also told to rate the pleasantness of the odor they smelled.

The study showed that the pleasantness of the odor had a direct influence on the attractiveness ratings of the women in the photographs. Meanwhile, visual age cues, such as wrinkles, were linked to the perception of older age. The odors, however, also played a role.

Pleasant smells enhanced visual age cues, the researchers found. So, older faces appeared to be older and younger faces seemed younger. Unpleasant odors on the other hand, weakened this effect. As a result, younger and older faces appeared to be closer in age.

"These findings have fascinating implications in terms of how pleasant smells may help enhance natural appearance within social settings," study co-author Jean-Marc Dessirier, lead scientist at Unilever, said in the news release. "The next step will be to see if the findings extend to evaluation of male facial attractiveness."

More information

The U.S. National Institute of Neurological Disorders and Stroke has more about the human brain and how it works.

Copyright © 2014 HealthDay. All rights reserved.

*DISCLAIMER*: The information contained in or provided through this site section is intended for general consumer understanding and education only and is not intended to be and is not a substitute for professional advice. Use of this site section and any information contained on or provided through this site section is at your own risk and any information contained on or provided through this site section is provided on an "as is" basis without any representations or warranties.
Powered by WorldNow

1430 East Victory Drive
Savannah, GA 31404

Telephone: 912.651.0300
Fax: 912.651.0320
Email: newsemailalert@wsav.com

Can't find something?
Powered by WorldNow
All content © Copyright 2000 - 2014 Media General Communications Holdings, LLC. A Media General Company.